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Random Links

Some random links from the past few days World of Warcraft Players Need Not Apply – Bits Blog – NYTimes.com – Glassdoor.com Lists Naughtiest and Nicest C.E.O.’s of 2008 – Bits Blog – NYTimes.com – Digital Domain – What Carriers Aren’t Eager to Tell You About Texting – NYTimes.com – Dave Barry Year in Review: [...]

[ More ] December 29th, 2008 | No Comments | Posted in Links |

The Social Media Guru Curve

Social Media is certainly all the buzz today. Where do you think various industry analysts think we are in terms of the hype cycle? At we at the birth of a new movement or are we in bubble land? Check out the Social Medi Guru Curve as well as the Hype Cycle from a rather famous industry analyst firm.

[ More ] December 26th, 2008 | No Comments | Posted in Social Media |

Some Nice Christmas Stories

Some stories to warm the heart ABC News: Kindly Elf Hands out $13,000 to LA’s Homeless – Salvation Army kettles overflow – BostonHerald.com – Sophia’s gift of snow: Ill child gets a white Christmas – CNN.com – wcco.com – In Time For Holidays, Amazing Gift To Fire Victims – Shuttered bakery reopens, rehires workers Bank [...]

[ More ] December 25th, 2008 | 6 Comments | Posted in Links |

Random Links 12-23-08

Some more random links for the day Free eBook- Using the Social Web to Find Work | chrisbrogan.com Bush, Cheney comforted troops privately Santa fixes red light cameras -

[ More ] December 23rd, 2008 | 2 Comments | Posted in Links |

The Cost of Financial Illiteracy Part I

This is the first in a series about how financial illiteracy is costing the typical technology company millions of dollars a year. Check out the financial literacy test at the end of the post to see how literate your sales and marketing teams are. One of the hidden problems most technology sales and marketing teams have is financial illiteracy. Most team members have at best a superficial understanding of basic financial concepts. While they may know a few of the terms, they generally can’t apply them in business situations to explain or justify the value of a specific product, service, or proposal.

[ More ] December 22nd, 2008 | 5 Comments | Posted in Financial Literacy, Management, Product Management |

Random Links

Some random links from the past few days FT.com / Companies / Technology – Christmas shut-down in Silicon Valley – Business Technology : Why Most Online Communities Fail – Corporate Social Networks Are A Waste of Money, Study Finds – ReadWriteWeb – Master List ‎(A Wiki of Social Media Marketing Examples‎) – What teens can [...]

[ More ] December 22nd, 2008 | No Comments | Posted in Links |

Technology PR for $100/month Part III – aka Put Your PR Firm on Sabbatical

While I’ve had some fun in Part I and Part II of this series now it is time to get pragmatic and add some value. Part III is loosely entitled Put Your PR Firm on Sabbatical — just like Chrysler and Cerberus did to their workers. The post talks about a 7 step project on how to understand the detailed demographics of your company’s potential social media community.

[ More ] December 20th, 2008 | 1 Comment | Posted in Product Management, Social Media |

Some Fun Links

A couple days of fun from December 15th through December 16th:

1. Influential Marketing Blog: A Compilation of 2009 Social Media Predictions Worth Reading
2. Australian couple served with legal documents via Facebook – Telegraph -
3. Bloomberg.com: Third of hedge funds headed for wipe out
4. Fantasy Flight at Dulles Delivers Holiday Magic
5. Teenager finishes Great Britain coast walk

[ More ] December 16th, 2008 | No Comments | Posted in Links |

Technology Marketing for $100 a Month Part II

I had to chuckle when I saw this post.  It was politely entitled “20 signs you don’t want that social media project”.  The author talks about how unrealistic people’s expectations are regarding social media projects and their potential impact on their business. The post reminds me of another article I read that I still chuckle [...]

[ More ] December 16th, 2008 | No Comments | Posted in Product Management, Social Media |

Technology PR for $100 a Month Part I

This post is the first in a series that will deal with technology marketing best practices. Over the coming weeks I’ll be posting a series of materials on how contemporary ‘Web 2.0′ and social media concepts/technology can be applied to dramatically increase the effectiveness of PR programs and inbound lead generation.

[ More ] December 15th, 2008 | 2 Comments | Posted in Management, Product Management, Social Media |
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