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The Social Media Guru Curve

December 26th, 2008 | No Comments | Posted in Social Media

I came across David Armano’s Social Media Guru Curve today and found it to be rather prescient. 


As someone who has spent a few decades pitching to industry analysts I was reminded of the infamous Gartner Group ‘Hype Cycle‘ analyses.  I was delighted to see that Gartner had published a Hype Cycle for Social Software.  There are over 28,000 Google search results for the report.  Here’s the chart:

So where do you think we are in the Guru Curve and the Hype Cycle?

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