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Could Someone Please Get Robert Scoble to Pee in a in a Cup . . . Twitter can’t be worth $5 billion

Robert Scoble recently published a post where he estimates that “Twitter is actually worth five to 10 billion dollars.” While that’s a nice idea, the reality of Twitter’s valuation is probably a wee bit different. Even if you were to believe Twitter management’s alleged estimate of $140 million in revenues in 2010, Twitter would have to be six times more valuable than Google to get to a $5 billion valuation. This post explores some of Robert’s thinking and takes a look at the valuation metrics of high flying tech companies that have revenues like Google, Cisco, Salesforce.com to come up with an estimate of what Twitter’s valuation could be.

[ More ] September 4th, 2009 | 1 Comment | Posted in Financial Literacy, Management, Social Media, Venture Capital |

Perception & Persuasion

In technology companies the key to personal as well as corporate success is often dictated by how persuasive you can be to get others to adopt your point of view. If you’re pitching a new feature for your product, assessing the probability of closing a specific deal, or recommending a game-changing strategy, you need to be an expert on having your audience perceive your messages correctly. Jordan Julien, of The Jordan Rules just published a simple, but highly effective presentation on how to improve the perception of your message, communication, and at the end of the day persuasion. Check out the presentation in the full post.

[ More ] August 4th, 2009 | No Comments | Posted in Product Management, Social Media |

The Details Behind Amazon’s Valuation of Zappos

Cold hard facts make it much easier to understand Amazon’s acquisition of Zappos. Amazon’s recently filed S-4 provided a ton of fact based insight into the Zappos deal. This post helps you navigate through some of the more interesting sections of the document including the timeline of Zappos’ discussions with Amazon (hint 478 days between the start and end), the key factors that were used to value the Zappos business, the size of the now famous liquidation preference shared by Sequoia, Venture Frogs, and select executives (another hint – it was about $181 million), and copies of Zappos’ financial statements for 2007, 2008, and Q1 2009 (final hint – they were pretty good after all). Finally, there’s a roundup of a few other posts about the Zappos deal that provides some very insightful commentary.

Did You Know Mafia Wars & Zynga Are Generating >$200 Million a Year?

It was certainly news to me. It looks like Zynga is one of the first companies aside from Facebook and MySpace that have successfully monetized the social media market place. TechCrunch’s Sarah Lacy has written an excellent post about a potentially serious threat to Zynga and any other provider of ‘virtual goods’ that get exchanged in sanctioned or unsanctioned secondary markets. Click through to learn more about Zynga’s background, the serious threat that Sarah Lacy uncovered via an anonymous source from one of Zynga’s competitors, and how the Senate’s discussion today about imposing a 10% excise tax on plastic surgery might lead to the taxation of virtual goods.

Why Don’t Fortune 100 CEOs Care About Social Media?

It is simply irrelevant to them and there’s no upside. ÜBERCEO posted a couple of presentations on Slideshare that I admit I was link-baited into reading. The presentations do a good job of documenting the lack of presence Fortune 100 CEOs have on Twitter, LinkedIn, Facebook and Wikipedia. The pitches then exhort those CEOs to take advantage of the opportunities they are missing. What the authors failed to understand is that there is practically no incremental benefit and a lot of downside for a Fortune 100 CEO to engage in social media. The opportunity costs are simply too great. Two minutes to draft a witty tweet could cost a typical Fortune 10 CEO $2,800 in ‘revenue opportunity’. The impact of social media, however, for a more typical sized company between $100 million and $1 billion is a different story. The full ÜBERCEO presentations are embedded in the post, along with a few fun stats about the Fortune 100 CEOs as well as a summary of how Tony Hsieh’s Zappos grew revenues by over $140 million last year by using social media as one, of several, innovative strategies.

[ More ] July 19th, 2009 | 1 Comment | Posted in Management, Product Management, Social Media |

“Free:The Future of a Radical Price” or Irrational Exuberance?

“Free: The Future of a Radical Price” or Irrational Exuberance? Can you really build a valuable tech business where a core component of your strategy is to give away a significant part of your product or service for free? Chris Anderson’s new book “Free: The Future of a Radical Price” asserts that “People are making lots of money charging nothing. Not nothing for everything, but nothing for enough that we have essentially created an economy as big as a good-sized country around the price of $0.00.” This post synthesizes together a couple of excellent reviews of Anderson’s book from The New Yorker and the New York Times and combines it with my views about what it takes to build a valuable tech company today. While Anderson’s theory is interesting, it smacks of a lot of the same logic that was used to justify the Dot Com Bubble. There’s also an interesting postscript in which a writer for The Virginia Quarterly Review points out that apparently Anderson plagiarized several passages in the book from Wikipedia. The postscript contains Anderson’s explanation (citations were accidently left out during the last minute editing rush) along with his and his publisher’s plans to rectify the oversights.

Why Announce Google Chrome OS Now? Because Microsoft is Announcing Cloud Version of Office on Monday . . .

I love a good competitive slam down, like Google started this week with the announcement of Google Chrome. In less than 2 days over 8 million articles, blog posts, and comments have been written about Chrome OS. Some conspiracy theorists, however, suspect that Google chose to announce Chrome OS this week to pre-empt Microsoft’s announcement of the cloud version of Microsoft Office on Monday. The full post provides a summary of the various theorists opinions on this topic. Enjoy.

Facebook Marketing for Dummies

Paul Dunay is the Global Managing Director of Services & Social Marketing for Avaya. Prior to that he held senior marketing roles at BearingPoint, Nuance, and Scient. He is a noted industry expert on social media and interactive marketing. His blog, Buzz Marketing, is widely followed as is his passion for racing sailboats in the middle of the winter. Paul has just finished co-authoring a book called Facebook Marketing for Dummies that will be published by Wiley & Sons this summer.

Paul has just released an eBook teaser on his new project that I thought you might find interesting. Some of his ideas are pretty interesting. Check out the ebook inside the full post

[ More ] June 25th, 2009 | No Comments | Posted in Product Management, Social Media |

Orphan Tweets – A New Literary Form

Ever wonder about people who tweet once and never again? It turns out that there’s a lot of them. Many of their tweets, however, are amusing, ridiculous, or a bit poignant. Slate’s John Swansburg and Jeremy Singer-Vine just published a great piece entitled Orphaned Tweets: When people sign up for Twitter, post once, then never return. It’s kind of amazing that Twitter has developed into such a phenomenon that a literary form could be created from people’s one and only tweets. To ensure the ever growing repertoire of orphaned tweets the authors have coined a hashtag #orphantweet to let Twitters find and cherish other orphan tweets.

The Meaning of Words

A simple slideshow of some powerful images and words that might give you a different perspective of your life, especially in these difficult times.

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